Traffic is the key to genrate $

Here some Strategy for Genrating :--- - identifying the most frequent keywords with tools such as the digitalpoint keyword suggestion tool. I generally choose a combination of two or more words, because it is much easier to achieve one of the 1st Google results for "Paris Hilton" rather than for "Paris" or "Hilton". - check how much those keywords pay (with overture's tool or, better, with a google adwords campaign ). For example Paris Hilton is not interesting (at least in France). - Choose the best compromise between traffic, keyword price and difficulty of achieving a high position in Serp (this can be assessed with SEomoz.org's tool) and build pages accordingly. 95 % of my trafic come from search engines. I don't know if my strategy can apply abroad and especially in America. I live in France, where there are very few SEOs. The people in charge of the websites in France are 95 % programmers. They know how to type a line of code, but they are not familiar with e-marketing and most big websites are not at all SE-friendly. Thus the competition is not that hard.